Moz Domain Authority 2.0 Update: A Complete Guide

Nowadays Domain Authority has become the industry standard for measuring the authority as well as the quality of a domain.

Moz recognizes that stability of domain authority plays an important role in Search Engine Optimization and users too, So providing a meaning result with Google algorithm Moz updates their algorithm for domain authority and release a new domain authority 2.0 update.

This update will provide better accuracy in predicting a site’s ability to rank in the search engine results page (SERP). Domain Authority 2.0 is launched on March 5, 2020, which fluctuate DA and SEO score of many websites.

Here we’ll cover almost every topic that affect your Domain Authority

  • What is Domain Authority?
  • Why DA is Important?
  • How To Check Your Domain Authority?
  • How Domain Authority 2.0 Update Affect your Website?
  • Tips To Improve Your DA Score With Domain Authority 2.0 Update

What is Domain Authority 2.0 Update?

Hold on, before we dive into domain authority 2.0 update, first a short introduction about What is domain authority? As it is important in SEO? It’s affecting my ranking?

Pause, Read with a cool mind , All of your questions answer is below. Read the complete article.

Moz’s Domain Authority score is one of the metrics used to assess a website’s ability to rank in search results relative to its competition. Domain Authority can be used by SEO professionals to measure the strength of websites relative to competitors.

Yes, Domain authority is important in SEO. If your website has a good number of links with the authority site than it automatically improves your domain score. And it is considered that Website with higher domain authority has more chances to perform better relative its competitor.

Read Also: Most Shared Social Media Sharing Plugins

Last but not least, Does domain authority affects my ranking. No Google does not determine domain authority for search rankings and it has no effect on ranking. Learn more.

Why DA Score is Important?

Domain Authority score is a metric that determines your reputation and quality of the website. The greater your Domain Authority, the more chance you have to rank for broader terms that more people search for.


Think about a broad term “SEO”. The only website having 80+ DA score rank on google. But you can get into the top two for a long-tail keyword, like “List of HTTP Status codes that every blogger should know” with a DA of just 17.


In other words, the higher competition keyword needs higher DA to rank better on search results. It’s a competitive metric that analysis on the basis of competition.

Over time, the more content you create the more keyword you rank with the number of quality post the higher DA you gain.

How To Check Your Domain Authority

you’re curious about to check your own DA score? Here is a tool developed by MOZ to check domain authority.


Moz Link Explorer

Enter your URL and search. It will show you DA score as well as spam score. We will discuss later about spam score.

How Domain Authority 2.0 Update Affect your Website

Previous domain authority algorithm calculate the domain score on the basis of number of backlinks but now it calculated on the basis of number of quality backlinks.

Before domain authority 2.0 update many websites create the backlink on spammy website or low quality website via this they can easily increase their DA score.

Tips To Improve Your DA Score With Domain Authority 2.0 Update

Content Quality

We all know that how important quality of a content. So, its matter a lot if you’re providing unique and meaningful content then your DA score is automatically increase up. People’s link to your website naturally.

Link Building

Only build a high quality backlinks to your website. Create backlink on those sites which is relevant to your niche. If you’re running a blog on food, then make sure the good amount of backlinks comes from the same niche.

Disavow Spammy Links

Remove the spammy links using google webmaster tool. Spammy links come from low quality websites and increase your spam score. By disavowing spamming links you see a positive change in your spam score.

Make Balance between No-follow & Do-follow Backlinks

Maintain the ratio in between no follow and do follow backlinks. As you know no follow links only helps in building a brand name or driving traffic. It does not pass a link juice to your website.

Read Also: Dofollow Profile Creation Sites List 2019

But still no follow links matters. Having a good amount of do follow backlinks is good but if you have only do follow backlinks than it harmful for your website.

Final Words

I hope this article is helpful for you. If you website get affected by domain authority 2.0 update let me know. Drop your previous & Current DA score. As I see that there are so many website, which see increament in their spam score after this update if you’re one of them, tells us how to reduce it.

If you want to increase your DA score try the Tips I discuss above.

I share almost all the important points that affect website DA score. If you have any questions related to Domain Authority kindly put in the comment section.


Also, Don’t forget to share this post with your friends on social media sites!

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